accc digital advertising inquiry

Companies that would like to share their experience in these markets can email the ACCC at adtechinquiry@accc.gov.au. The Australian Competition and Consumer Commission (ACCC) has launched its AdTech Inquiry, recently releasing an Issues Paper to obtain views from market participants and interested parties on the key issues affecting the markets for ad tech services and digital agency services. ACCC Digital Platforms Inquiry – Final Report (2019), pp 374 and 382 ACCC Digital Platforms Inquiry – Final Report (2019), p 462. In the Digital Platforms Inquiry (DPI) Final Report, the ACCC devotes significant attention to the operation of the ad tech supply chain. ( The Morrison Government has directed the Australian Competition and Consumer Commission (ACCC) to undertake a long‑term inquiry into digital platforms and to undertake an 18 month inquiry into advertising technology (‘ad‑tech’) as part of its response to the ACCC’s Digital Platforms Report. Australia’s competition watchdog has launched an 18-month inquiry into the markets for the supply of advertising technology and digital advertising agency services. Companies that would like to share their experience in these markets can email the ACCC at adtechinquiry@accc. The ACCC has released submissions from the current digital advertising services inquiry. Credit: shutterstock/PixieMe. The Digital Advertising Services Inquiry (DAS Inquiry) – will review, over an 18 month period, digital advertising technology services and digital agency services, arising from recommendation 5 in the ACCC’s DPI Final Report (to inquire into the supply of ad tech services and advertising agencies). The ACCC is directed to launch a new inquiry into the impact digital platform providers such as Facebook and Google are having on media and advertising competition in Australia. The ACCC’s Digital advertising services inquiry addresses concerns about a lack of competition and transparency which is impacting publishers, advertisers and consumers. They are also increasingly using these channels to source their news at home and abroad. Written submissions in response to this interim report should be emailed to adtechinquiry@accc.gov.au by Friday 26th February 2021. See: Digital platform services inquiry 2020-2025, COVID-19 (coronavirus) information for consumers, Unauthorised transfer of landline & internet services, Consumer rights for landline & internet services, COVID-19 (coronavirus) information for business, Industry associations & professional services, Competing fairly in professional services, Transmission services & facilities access, Retail electricity pricing inquiry 2017-2018, Monitoring & reporting for container stevedoring, Australian Competition & Consumer Commission, Compliance & enforcement policy & priorities, UniSA & ACCC Competition Law & Economics Workshop, Mergers & Competition Exemptions consultations, Cookies, website analytics & other website information, Digital platform services inquiry 2020-2025, Feminine hygiene products price monitoring, Foreign currency conversion services inquiry, Murray-Darling Basin water markets inquiry, Residential mortgage products price inquiry, Authorisations and notifications registers, Collective bargaining notifications register, Resale Price Maintenance notifications register, the competitiveness and efficiency of markets for the supply of digital advertising technology services and digital advertising agency services, the availability to advertisers, publishers and other market participants of information on activities in those markets, the concentration of power in those markets, the impact of mergers and acquisitions in those markets, the behaviour of suppliers in those markets, whether the corporate structures of suppliers, or contractual arrangements between suppliers and customers, have a negative effect on competition or informed decision making in those markets, the distribution of digital display advertising expenditure between publishers, digital advertising technology services providers and advertising agencies. This relationship was also recently noted by the European Data Protection Supervisor, who stated that competition, consumer protection and data protection law are inextricably linked policy areas in the context of the online platform economy. On 12 December 2019, the Australian Government released its response to the final report of the ACCC’s Digital Platforms Inquiry. Contact. ACCC DIGITAL PLATFORMS AND AD-TECH INQUIRIES. The response includes: additional funding of $26.9 million to establish a Digital Platforms Branch within the ACCC tasked with monitoring and enforcement. The Media Federation of Australia welcomes the opportunity to make a submission o n the ACCC’s Interim Report on the Digital Advertising Services Inquiry. The ACCC conducted an extensive and detailed world-leading inquiry and the report sets out 23 recommendations in response to the substantial market power that has arisen through the growth of digital platforms, their impact on competition in media and advertising markets and implications for news media businesses, advertisers and consumers. how competition in those markets impacts on competition in the market for the supply of digital display advertising services. The ACCC is due to deliver a preliminary report on the ad tech inquiry by 31 December 2020 and a final report by 31 August 2021. The Australian Competition and Consumer Commission (ACCC) has officially embarked on an inquiry into digital advertising services as part of its newly granted powers regulating competitions across the country’s online advertising landscape. For those joining late, on 4 December 2017 the then Treasurer Scott Morrison directed the ACCC to hold an inquiry into the impact of online search engines, social media and digital content aggregators (or digital platforms) on competition in the media and advertising … ACCC Digital Platforms Inquiry – Final Report (2019), p 437. The ACCC Digital Platforms Inquiry. First announced in February, the inquiry follows on from the regulator’s landmark Digital … The ACCC must complete the inquiry and provide a final report to the Treasurer by 31 August 2021. ACCC digital platforms and ad-tech inquiries The Morrison Government has directed the Australian Competition and Consumer Commission (ACCC) to undertake a long‑term inquiry into digital platforms and to undertake an 18 month inquiry into advertising technology (‘ad‑tech’) as part of its response to the ACCC’s Digital Platforms Report. Despite this, they are struggling as businesses in the face of plummeting advertising revenues because the appetite for advertising has waned due to the general economic climate. The ACCC outlines a number of concerns and reasons for increased focus on online advertising: 1. ), Digital platforms inquiry - final report (part 3) “But there is a real lack of competition, choice and transparency in this industry,” Sims said. On 10 December 2018, the ACCC released its preliminary report for the inquiry. PDF 4.56 MB ACCC digital platforms and ad-tech inquiries The Morrison Government has directed the Australian Competition and Consumer Commission (ACCC) to undertake a long‑term inquiry into digital platforms and to undertake an 18 month inquiry into advertising technology (‘ad‑tech’) as part of its response to the ACCC’s Digital Platforms Report. The ACCC’s long-awaited, 600-page Digital Platforms Inquiry is chock full of government recommendations for media, advertising and journalism practices – here are Marketing’s top takeaways.. of COVID-19, Australian digital advertising expenditure (including classified, search and display advertising) reached AU$9.1 billion in the 2019-20 financial year.1 Digital display advertisements are the images or videos that appear before or alongside content viewed online. Executive Summary The MFA welcomes the ACCC’s preliminary view that further government regulation 19 February 2020. Government launches inquiry into media and advertising services competition. Charles McConnell. Ten Things To Know About The ACCC’s Digital Platforms Inquiry By Prof. Caron Beaton-Wells (University of Melbourne)1. On 28 April 2021, the ACCC released its second interim report as part of its inquiry into markets for the supply of digital platform services. This digital advertising services inquiry comes hot on the heels of the federal watchdog’s digital platform services inquiry into search engines, social media platforms and other digital content aggregation platforms, which sparked … The Australia Competition and Consumer Commission (ACCC) has begun to wage a war on the “opacity” surrounding digital advertising. This article was written by Sharon Henrick and Haidee Leung.. 1. By email: AdTechInquiry@accc.gov.au. In December 2017, the ACCC was directed to consider the impact of online search engines, social media and digital content aggregators (digital platforms) on competition in the media and advertising services markets. PDF 5.56 MB recommended a separate inquiry into ad tech services and advertising agencies. Office of the Australian Information Commissioner, Guide to developing an APP privacy policy, (2014) ACCC – Proposals for Consultation. ACCC Calls for Submissions to Inform AdTech Inquiry. Scott Morrison MP, directed the Australian Competition and Consumer Commission (ACCC) to hold an inquiry into the impact of digital “platform services” on the state of competition in media and advertising services … 19 UK CMA, “Online platforms and digital advertising Market study final report,” (July 1, 2020), paras 58 ... 33 See e.g. accc digital platforms and ad-tech inquiries The Morrison Government has directed the Australian Competition and Consumer Commission (ACCC) to undertake a long‑term inquiry into digital platforms and to undertake an 18 month inquiry into advertising technology (‘ad‑tech’) as part of its response to the ACCC’s Digital Platforms Report. Its recommendations will have ramifications for all organisations involved in programmatic advertising, including advertisers, media agencies, ad tech platforms and publishers. ACCC Ad Tech Inquiry: Here’s What They’re Saying. 17 February, 2020 10:36. There are 6 key proposals that the ACCC are seeking feedback to from today’s released ACCC’s Digital advertising services inquiry interim report, which are highlighted below within the notes in bold red. Inquiry into digital platforms. There are 6 key proposals that the ACCC are seeking feedback to from today’s released ACCC’s Digital advertising services inquiry interim report, which are highlighted below within the notes in bold red.. The ACCC has kicked off its inquiry into digital advertising, releasing an issues paper and calling for submissions by 21 April 2020. Consumer Commission (“ACCC”) in its Digital Platforms Inquiry (the “Inquiry”) was released (the “Report”). The Australian Competition and Consumer Commission (ACCC) continues its examination of developments in digital platforms issues through its ongoing Digital Platforms Services Inquiry 2020-2025 (DPSI). 2. Inquiry into ad tech services and advertising agencies (Recommendation 5): A new 18-month ACCC inquiry into competition for the supply of ad tech and online advertising services by advertising and media agencies. On Monday 4 December 2017, the Treasurer, the Hon. ( In February 2020, the Government directed the ACCC to conduct an inquiry into markets for the supply of digital advertising technology services following findings in the ACCC’s Digital Platforms Inquiry in 2019. The Interim Report reinforces the recommendations that the ACCC made in the Digital Platforms Inquiry ... Facebook’s and Google’s shares of online advertising expenditure are increasing.

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